# The Lakambini

Preferred-Name: The Lakambini
Canonical-Domain: thelakambini.com.au
Entity-Type: Magazine / Media Publication
Industry: Filipino-Australian media, lifestyle magazine, community journalism, digital publishing
Description: The Lakambini is the premier lifestyle and business magazine for the Filipino community in Australia. Operating for over 15 years, it publishes news, culture, business, sports, and community stories for the Filipino-Australian diaspora. The platform reaches 120,000+ monthly readers across web, social, and newsletter channels, and produces three podcast shows with over 200 episodes. Content is published in English with select Tagalog-language pages.

## Key Pages
- Home: https://thelakambini.com.au/
- Business: https://thelakambini.com.au/section/business
- Culture: https://thelakambini.com.au/section/culture
- Sports: https://thelakambini.com.au/section/sports
- People: https://thelakambini.com.au/section/people
- Just Arrived: https://thelakambini.com.au/section/just-arrived
- Search: https://thelakambini.com.au/search
- Topics: https://thelakambini.com.au/topics
- Podcasts: https://thelakambini.com.au/podcasts
- Community Events: https://thelakambini.com.au/community-events
- Past Events: https://thelakambini.com.au/community-events/past
- About Us: https://thelakambini.com.au/about
- About Us (Tagalog): https://thelakambini.com.au/tungkol-sa-amin
- Contact: https://thelakambini.com.au/contact
- Contact (Tagalog): https://thelakambini.com.au/makipag-ugnayan
- The Publisher: https://thelakambini.com.au/article/the-publisher
- Mission Statement: https://thelakambini.com.au/article/mission-statement
- Mission Statement (Tagalog): https://thelakambini.com.au/pahayag-ng-misyon
- Writers Directory: https://thelakambini.com.au/writers
- Writers Directory (Tagalog): https://thelakambini.com.au/mga-manunulat
- Write for Us: https://thelakambini.com.au/write-for-us
- Contributor Guidelines: https://thelakambini.com.au/contributor-guidelines
- Advertise: https://thelakambini.com.au/advertise
- Demographics: https://thelakambini.com.au/demographic
- Readership: https://thelakambini.com.au/readership
- Reading List: https://thelakambini.com.au/reading-list
- Subscribe / Newsletter: https://thelakambini.com.au/subscribe
- Privacy Policy: https://thelakambini.com.au/privacy-policy
- Terms of Use: https://thelakambini.com.au/terms-of-use

## Core Offerings
- Digital magazine publishing articles on Filipino-Australian culture, business, sports, people, and community news
- Three podcast shows: Lakambini Voices (community interviews), Balitang Bayan (weekly news digest), Kultura Talks (culture and identity)
- Community events calendar for Filipino gatherings across Australia with event submission
- Newsletter subscription with weekly editorial digest
- Advertising and media partnerships: digital display, newsletter placements, sponsored content, social posts, event sponsorship
- Contributor program inviting Filipino-Australian writers to pitch stories
- Personal reading list with article bookmarking
- YouTube channel integration featuring Filipino-Australian video content

## Target Audience
- Filipino-Australian community including Philippines-born migrants and Australian-born descendants
- 120,000+ Philippines-born Australians; 1.2 million people with Filipino ancestry nationally
- Primary demographic: female (68%), aged 25–44 (54%), based in NSW and VIC (71%), university educated (62%), household income $80K+ (58%)
- Readers interested in food and dining, health and wellness, business and finance, travel, real estate, education, fashion, and arts and culture

## Sections and Sub-sections
- Business: Companies, Money, Property
- Culture: Current Affairs, Identity, Art, Entertainment, Fashion, Family, Health, Travel, Food, Beauty
- People: Her Story
- Sports
- Just Arrived

## Advertising Packages
- Community: $450/month — 1 medium rectangle, sidebar placement, ~38,000 impressions, 1 social mention
- Visibility: $1,200/month — leaderboard, medium rectangle, newsletter inline, ~63,000 impressions, 2 social posts
- Authority: $2,800/month — full-channel presence, half page, dedicated newsletter, branded article, ~100,000+ impressions, 4 social posts, account manager
- Individual rates available for leaderboard ($280/mo), medium rectangle ($220/mo), half page ($380/mo), newsletter header ($350/send), sponsored social post ($180/post), branded article ($950/article)

## Social and Contact
- Facebook: https://www.facebook.com/The-Australian-Filipina-209592872426228
- YouTube: https://www.youtube.com/user/AustralianFilipina
- Publisher and Advertising Contact: Michelle Baltazar
- General enquiries, editorial submissions, and advertising enquiries accepted via contact form